Cinnabon to open first Victorian store at Westfield Southland

Are you ready to ROLL with the world’s sweetest brand Melbourne? Cinnabon is opening its first Victorian store at Westfield Southland next Wednesday, March 03.

The US-born brand made an explosive entrance into Brisbane in late 2019, and Melburnians have been relentless in demanding the world-famous ooey-gooey cinnamon rolls come to town ever since.

Cinnabon Australia Franchisor, Richa Goyal, said it has been an onerous task to get the first bakery open in Melbourne with COVID-19 delivering unwanted challenges and setbacks over the past year, so the team is thrilled to finally be able to announce an opening date.

Cinnabon Australia Operations Manager, Lauren Ord, adds that Melbourne Cinnabon fans have been amongst the most vocal in demanding a local Cinnabon bakery.

“Some of our most avid social media fans are in Melbourne so it brings us great relief to finally be able to let them know we’re coming!”

Cinnabon at Westfield Southlands will open with their 3 iconic flavours – Classic Makara Cinnamon Roll, Chocobon and Caramel Pecanbon – in mini and regular sizes. There will also be CinnaPacks of 4 and 9 ‘bons available and you can pre-order them *online.

“To ensure we can cater for as many people as possible on opening day we have packs available to pre-order online and collect between 10am-4pm, and you’ll find us near Coles,” says Ms Ord.

“Pre-orders won’t be straight from the oven so we encourage you to reheat for 15-20 seconds for ooey-gooey deliciousness.”

Mark your calendar for March 03 Melbourne! Pre-order or just come on in and get your hands on a Cinnabon for the unrivalled combination of Makara Cinnamon from Indonesia, freshly baked dough, and waves of cream cheese frosting.

*To pre-order your CinnaPack, head here